ARMAND FOURIE
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Vaginom Test Campaign
PROJECT TYPE
Concept, Art Direction, Graphic Design
YEAR
2024
LOCATION
Macedonia, Ukraine, Lithuania, UAE, Slovenia, Croatia, Nigeria, Cyprus, Romania, Ghana
ROLE
Creative Lead
The vaginal microbiome, or vaginome, is made up of all the tiny organisms living in the vaginal area. While issues like bacterial infections, infertility, and recurring miscarriages have typically led doctors to look for specific harmful bacteria, research now shows that the overall balance of these microorganisms is key to vaginal health. Unlike traditional lab tests that focus on growing bacteria in a culture, next-generation sequencing (NGS) offers a more detailed look, identifying both harmful and harmless bacteria, important fungi, and even overlooked parasites with advanced genetic testing.







